AQUABRIGHT FILTERS at WETEX 2024 DUBAI
In October 2024 AQUABRIGHT took part in a grandiose international event – the international exhibition for water treatment and solar energy – WETEX 2024 in the very center of the United Arab Emirates. As a year ago, AQUABRIGHT's products were presented in one of the largest sections of the exhibition – at the MADE IN RUSSIA collective stand, where, with the support of the Russian Export Center, not only AQUABRIGHT filters and purification systems were demonstrated, but also products of many other Russian brands related to the field of water treatment and water purification. It is safe to say that the Middle East market continues to develop rapidly and remains open to companies from all over the world, in particular for Russian production.
Visitors from AL Fujairah at AQUABRIGHT stand.
The guests and organizers of the event appreciated the reliability and efficiency of household filters, cartridges and water purification systems of the AQUABRIGHT trademark. The need for high-quality and affordable solutions for the end user in the field of water treatment and water purification is high not only in Gulf area, but also in the surrounding countries of Africa and Asia. This year, among the guests of the AQUABRIGHT stand were old partners and colleagues, such as ESLI (Turkey), KONTEC (UAE), TANKLIFE (China), SOUL WATER (Egypt), as well as those who got acquainted with the products of the AQUABRIGHT brand for the first time.
All visitors of the exhibition noted the high quality of AQUABRIGHT water filters and water purification systems, their ergonomics and modern design, as well as technical nuances, thanks to which AQUABRIGHT solutions for water purification and water treatment are the most attractive and convenient not only for the end user, but also for those who will be engaged in installation and subsequent maintenance of these water purification systems.
If we conduct a brief analysis of the Middle Eastern and African markets, it becomes obvious that the in-line filters and high-performance systems of the BIG BLUE standard, designed to be equipped with cartridges with a longer resource than compact Slim Lime 10’ standard filter elements, are of the greatest interest. The line of the AQUABRIGHT trademark includes single in-line filters ABF-10BB-PRO and ABF-20BB-PRO, as well as double and triple systems based on them, in various configurations.
Representatives of the African continent, in particular countries such as Congo, Uganda and Nigeria, noted the extremely high content of iron and heavy metals in their local municipal water. AQUABRIGHT FERRUM series cartridges (made of polypropylene fiber with ion-exchange properties) and refillable cartridges of the FP series with Russian natural MFU filter material will help to cope with this problem.
Professor Fopa from Cameroon with his assistant. For Cameroon, the problem of lack of clean drinking water is one of the most acutal.
Also, the AQUABRIGHT stand was visited by representatives of the UAE government agencies, in particular the DEWA organization responsible for municipal management and urban water supply. They thanked the AQUABRIGHT team for their professionalism and for their desire to bring a reliable and affordable product to the consumer, because the level of health and quality of life of the population directly depends on the quality of drinking water consumed. In turn, the organizers of the WATREX EGYPT exhibition, which takes place annually in Cairo (Egypt) They expressed a great desire to see AQUABRIGHT filters and water purification systems at their site in 2025.
Representative of ATF company - the organizator of WATREX EGYPT.
The AQUABRIGHT team thanks all the guests of the event and the organizers of the exhibition, especially the Russian Export Center, whose support is especially valuable and necessary for the development of Russian production and the promotion of native brands abroad.